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Google Ads training

We will teach you effective advertising on the internet using all current Google tools.

Trainer: Łukasz Wnuk,
Krzysztof Czyżykiewicz

szkolenie google analytics

Training description

Google Ads training is an opportunity to learn the best ways of advertising on the Internet from many years of Google Ads & Google Analytics practitioners.

At Google Ads training you will learn how to effectively advertise on the Internet, but also that Google is not only a search engine, but also graphic advertising, YouTube, Gmail, and remarketing. The strategic approach to advertising will make:

  • you’ll reach your customers on Google Search and the Display Network
  • you’ll be able to create and manage campaigns yourself
  • you’ll be able to effectively allocate and optimize expenses
  • you will no longer waste money and time on weak campaigns
  • you will learn the practical page of Google Ads
  • you will learn to supervise your agency’s work

If, like us, you treat the Internet as an additional source of income, Google Ads training is just for you.

Training description

Google Ads training is an opportunity to learn the best ways of advertising on the Internet from many years of Google Ads & Google Analytics practitioners.

At Google Ads training you will learn how to effectively advertise on the Internet, but also that Google is not only a search engine, but also graphic advertising, YouTube, Gmail, and remarketing. The strategic approach to advertising will make:

  • you’ll reach your customers on Google Search and the Display Network
  • you’ll be able to create and manage campaigns yourself
  • you’ll be able to effectively allocate and optimize expenses
  • you will no longer waste money and time on weak campaigns
  • you will learn the practical page of Google Ads
  • you will learn to supervise your agency’s work

If, like us, you treat the Internet as an additional source of income, Google Ads training is just for you.

Why is it worth?

  • We present strategies and possibilities
    You will learn the strategy of online presence and the possibilities of tools available in Google Ads, which we tested with our clients on a budget of over PLN 12 million.
  • We train practically
    We completed Google Ads training with practical computer exercises and best Google practices. We will guide you step by step through the possibilities of Google Ads.
  • We ensure revenue growth
    Marketing effectiveness = increase in revenues. We use Google Ads to increase our clients’ revenue, that’s the approach we want to share with you.
  • We have many years of experience
    Google Ads training is conducted by many years of Google Ads & Google Analytics practitioners. It is a guarantee of quality and presentation of complex matters in a language for people.

Sign up

Trainer
Łukasz Wnuk

Google Ads & Analytics trainer

Łukasz Wnuk
Łukasz Wnuk

Trainer
Łukasz Wnuk

Google Ads & Analytics trainer

Our customers' opinions

EY EN

Google Ads training: Structured (…) topics, extensive knowledge, balanced combination of theory and practice, interspersed with interesting cases, examples, multimedia and exercises, (…). Interact with the lecturer and other participants. Super organization of training: room, equipment and catering flawlessly. I highly recommend. Really spent effectively two days, which will certainly bear fruit.

Joanna Kryszko,
Online Marketing Associate in Ernst & Young

University of Warsaw

Two days full of inspiring solutions and interesting sales strategies. This is how the training conducted by Orange Juice can be summarized, dealing with issues in the area of Ads and Analytics entirely dedicated to managers.

Paweł Płatek
Uniwersytet Warszawski

Fordata.pl EN

Training with Google Analytics in Orange Juice was a very good choice. The training program was well prepared […]. Many examples allowed to better understand this subject. As for me, the advantage was that the workshops were carried out in a very small group.
In conclusion, the training was very fruitful and provided me with a considerable amount of knowledge

Joanna Ratajczak,
Fordata.pl

NEONET EN

Cooperation with Orange Juice in organizing training for our team went smoothly and matter-of-fact […]. The specialists from Orange Juice were focused on getting to know us as a customer, so as to adapt the training to our needs and expectations. This resulted in a series of professional classes that significantly increased the knowledge and competence of our employees.

Anna Walicka,
Director of the Board Office at NEONET

Kseromax EN

The training conducted by Orange Juice can be reduced to a short statement: a good investment. First of all, it showed how big our knowledge gaps in online advertising were, not to mention the practice.

Sebastian Zadrożny,
Sales Specialist at Kseromax 

Laza EN

We thank Orange Juice for the professionally conducted training in a very nice atmosphere, reliable explanation of our queries and solid help in solving the complexities of GA.

Marek Foryś,
Owner of Laza.pl

Dobrysłownik.pl EN

The training itself was conducted based on data from our GA, and the trainer tried to answer each question comprehensively, which allowed us to find many answers to the questions: How to do it in GA? We believe that taking part in this training is one of our better recent decisions.

Tomasz Suchanek,
Dobryslownik.pl

Auto Franpol EN

Great training! Really recommendable. The approach of a friendly tutor is professional and helpful. In addition to the training plan, you can find out interesting curiosities. I appreciate the individual approach. The training atmosphere is extremely pleasant and light, which allows you to focus knowledge in a very productive way.

Leszek Wiśniewski,
Owner of Auto Franpol

Wroclaw University of Economics and Business

During the course of the course, Orange Juice uses effective and innovative training techniques to learn about Google’s tools environment in practice […]. In summary, we can recommend Orange Juice as a trustworthy partner in the implementation of professional business training.

Dr inż. Dorota Kwiatkowska-Ciotucha,
Head of Development Projects Service, Wroclaw University of Economics and Business

Make It Easy EN

Excellent, interesting training! I got a great dose of Google’s great knowledge. Very good atmosphere, thanks to which it is much easier to absorb the material. I was surprised by the many practical activities that allowed me to overtrain everything. For me it is especially valuable. In addition, the trainer willingly presented curiosities and answered all questions. I would recommend!

Agata Perlińska,
Owner of Make It Easy

Expondo EN

A very interesting topic, very extensive material, well prepared. The training made me realize that a lot of information can be extracted directly from GA, which can help in setting marketing, purchasing strategies and analyzes.

Jakub Jóźków,
Shop Manager, Expondo.pl

Santander Consumer Bank EN

Great training, I highly recommend it!

Ewa Mądry,
Santander Consumer Bank

Jumo EN

Great training! After training, amazing support and help in solving problems. I believe that it is worth signing up for training and establishing cooperation if you are looking for a company to run a campaign.

Dawid Goiński,
Chairman of the Board of Jumo

Buylando EN

Great training, both basic and advanced. Mr. Łukasz also recommended how to run a campaign in the area of our site Buylando.io. I can see the effects after the first changes to the campaign. I highly recommend it to everyone, knowledge is served in a very understandable way.

Karol Bocheński,
CEO Buylando.io

Promostar EN

In May, we took part in training in Orange Juice on Internet advertising – AdWords. This is the only and first company that really bent over our expectations regarding methods of promoting and gaining customers over the internet. During the training, we learned how to create an advertising campaign on the Internet (…), how to do it from anywhere in the world, with only a smartphone!

Szymon Szymański-Zych,
Commercial director Promostar Group

AIESEC EN

The training given to students on working on the internet was very well received. It expanded our knowledge of marketing and practical information related to this topic, which we would not have had the opportunity to learn from (…) classes at the university. The success of the meeting (…) was also the right form of communication (…). The time spent on training was most valuable.

Anna Miastkowska,
Head of Finance & Parntership Development
AIESEC

Deichmann EN

Generally a very good grade when it comes to training and trainer’s knowledge. The team appreciated not only the knowledge of theory, but also the transfer of experience in the field of web analytics. The training discussed the most important issues for us from the point of view of our digital team. I recommend Orange Juice for training in GA.

Tomasz Bogdziewicz,
Digital Marketing and E-Commerce Manager Deichmann-Obuwie

Google Ads training

Day 1
Google Ads Basic
price – 800 zł + VAT
Day 2
Google Ads Professional
price – 1200 zł + VAT
Google Ads Basic + Google Ads Professional
2 days of training discount 200 zł = 1800 zł + VAT

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Program training

9:00

Introduction to online advertising and Google Ads

Basic Google Ads concepts and indicators

9:25
9:50

Google Ads account configuration and settings (practically)

11:15

Google Ads account navigation (practically)

11:45

Tools and functions of Google Ads advertising account (practically)

12:30

The essence of advertising on the Google Display Network

Creating Ads campaigns - campaigns, ad groups (practically)

13:15
14:45

Tracking campaigns results and campaigns development (practically)

15:30

Search campaign optimization (practically)

9:00

The strategy of presence in the Google advertising network

9:45
11:30

Advanced optimization of Ads campaign (keywords, quality score)

12:30

Search and Display Network Remarketing

Advertising in Gmail - Google Sponsored Promotions

13:30

YouTube image and video advertising

14:45

Advertising for e-commerce (PLA) - Product listing ad

Measuring campaign effectiveness with Google Analytics (practically)

15:10
17:00

Completion of training and handing out Certificates

16:25

Managing multiple Google Ads accounts and Automatic rules

Comprehensive training

7 hours of exercise every day

certificate of completion of training

teaching materials

groups up to 7 people

Google Ads voucher worth PLN 375

lunch and coffee service

How many people attend the training and how is the training organised?

We attach great importance to our trainings. We know from experience that it is best to work in a small group and on specific examples. Therefore, the training can be attended by a maximum of 7 people. Training takes the form of workshops where all skills are trained in practice.

The trainings last two days (basic and advanced) and are held at our headquarters at Ślężna 148 from 9 am to 5 pm.

As soon as you sign up, you will receive a confirmation, then we will send you full information about your chosen training. Before the training, we will remind you about it again.

Do I need my computer?

Yes, you should bring your computer for training. You will be able to complete the exercises that we will do during the training.

Will I receive a certificate and training materials after the training?

Yes, you will receive the certificate immediately after the training or we will send it to you by post. You will receive training materials by e-mail along with other necessary materials.

Is it possible to arrange individual training for my company?

Yes, we are flexible in that regard. The training can last one or two days and be conducted both at our premises and at your premises. The range of trainer material can be tailored specifically to your needs.

Who can attend basic training and who can attend advanced training?

Everyone can attend both days of the training. Professional training is a natural extension of Basic training. By signing up for both, you are sure to gain full knowledge. However, Basic training already guarantees that you will acquire sufficient Google Ads or Analytics skills.

Does the catering include lunch?

Yes, before the training we will send you our proposed lunch menu. You will find various proposals, from which you will certainly choose the one that will suit you the most. Vegetarian options are also available.

Besides lunch, we always prepare cold and hot drinks, sandwiches (there are also vegetarian and meat options), sweets, fruit and healthy bars.

Can I get individual help after the training?

Yes, if you have any doubts after the training that we can clarify for you, we will be happy to meet you. We want everything to be understandable for you after the training, and the knowledge gained brings real results to your business. The date and cost of the consultation is determined individually according to the needs.

Why Orange Juice Trainers?

Orange Juice coaches – Krzysztof Czyżykiewicz and Łukasz Wnuk – are primarily practitioners dealing with Google Ads campaigns and Google Analytics analytics on a daily basis.

We are happy to share our experience and knowledge on our own Google Ads & Google Analytics trainings, showing in practice the best use of Google tools and their impact on clients’ business.

We have already trained 1,067 people, both large companies such as Ernst & Young and smaller companies such as Promostar Group. We train in the field of Google Ads & Google Analytics, and the Google Partner Premium mark is confirmation that we deliver effective solutions from Google at the highest level.

Our values include passion, trust, openness and development. They are the basis of our trainings.

Sign up for training

By signing up for the training, I declare that I have familiarized myself with the regulations of Orange Juice training.

06 - 07 September
Wrocław

Wrocław

Orange Juice, Ślężna 148

Orange Juice, Ślężna 148

Day 1
Google Ads Basic

800 zł + VAT

Day 2
Google Ads Professional

1200 zł + VAT

17% discount

Day 1 + Day 2
2 days training 17% cheaper!

1800 zł + VAT







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