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Google Advertising Network

Google is not just a search engine. Find out what you will gain from display ads

2 million websites, videos and applications and the ability to reach 90% of Internet users worldwide – this is how Google writes about its advertising network. Thanks to it, your ads will appear on the most read news sites, YouTube or Gmail. With the help of Google’s ad network (Google Display Network) you can target your potential customers with text, graphic and video ads. You have influence over where and to whom the ads will be displayed. The entire process is analyzed on an ongoing basis, so you know exactly what you are paying for.

How does Google’s ad network work?

The Google ad network will help you reach a large audience in a short period of time. Thus, it is an excellent tool for building brand awareness, increasing sales or communicating about special actions. Google gives advertisers several options for targeting display creatives, including based on interests, age or gender. You can also display ads to Internet users who have already visited your site through the use of remarketing lists or automatically based on Google’s algorithms. All display ads are served from your Google Ads account, making it much easier to optimize the entire process.

Using Google’s ad network will help you both when you are just entering the market and want to attract users to your products or services, and when you want to reduce the number of so-called abandoned shopping carts. Skillful use of display ads gives quick results even with a relatively low budget. So it doesn’t matter whether you’re just starting out with a small online store, want to advertise local services or your company is a large enterprise with branches throughout Europe. The benefits of Google’s advertising network can be reaped by anyone who takes the Internet seriously as a source of their income.

What can we do for you?

  • Set up a Google Ads account or take over maintenance of your existing account
  • Develop a strategy for targeting display ads, taking into account your business goals (e.g. increased sales, increased site visits, building brand awareness) and your budget
  • Prepare advertising creations
  • Develop a database of keywords or topics on which ads will be displayed
  • Match recipients, time and place of displaying ads
  • Monitor the effects of the campaign on an ongoing basis
  • Send you detailed reports to help you make informed business decisions
Contact us

Flexible display ads

Flexible display ads

Choose a graphic that Google will customize for display space on the site

Static display ads

Static display ads

Create your own unique graphics in several sizes and stand out from the competition

Lightbox ads

Lightbox ads

Display an ad throughout the site that is sure to get customers' attention

HTML5 banners

HTML5 banners

Use Google Web Designer to create an interactive ad that can display on an ad network

  • We create high-quality ads

We use our experience to create quality ads. Take advantage of our knowledge and open yourself to the opportunities offered by the Google Display Network

  • We optimize ads

We will ensure that your ads are always profitable and that your return on investment is high

  • We operate on the Google Display Network on many pages and in different formats

Websites, apps, videos, and you can create and upload ads yourself as images of different sizes or animations in HTML5!

Contact us

What can your ads look like?

From brainstorming to great results!

Implementation

Implementation

We develop a proposal for targeting and advertising communication
based on information from the advertising brief sent to us.
After taking into account the client’s suggestion and final acceptance, we implement advertising campaigns on the account.

Optimization

Optimization

We keep an eye on the pulse every day and check the results of the campaign,
to make the best use of your budget and achieve your goals. We introduce cyclical tests of other options of direction and creation,
to ensure the continuous development of the campaign.

Reporting

Reporting

Once a month we send a report with the results of the campaign. Split
it is on the number of impressions, reach, number of clicks on the ad, cost
per click/1000 impressions (depending on the campaign goal)
and click-through rate.

Our customers' opinions

We have been cooperating with specialists of interactive agencies for 5 years. Long-term cooperation allows us to understand our business goals and set new ones as our strategy and company develop. Our cooperation with the Orange Juice interactive agency is successfully determined by three slogans: professionalism, effect orientation, trust.

Maciej Zych,
Marketing Director at Mennica Wroclawska

We have been a customer of Orange Juice for a long time and with a clear conscience recommended this agency as a reliable and reliable partner.

Joanna Chomka,
Owner of cobostore.pl

Cooperation with Orange Juice is pure pleasure! Ongoing and efficient contact, and a huge commitment to customer success. With a clear conscience I can recommend this company.

Wiola Kurpiella,
Event Manager Bieg Firmowy

The Google Analytics audit carried out by Orange Juice is a real mine of knowledge – it allowed us to find gaps in our web analytics and develop sales activities based on specific data. I recommend Orange Juice with a clear conscience.

Michał Mazur,
Director of Communication and Promotion Śląsk Wrocław

From the beginning of our cooperation, we have been observing (…) the involvement of Orange Juice specialists in our advertising activities. (…) Recruitment for studies at the University of Life Sciences in Wroclaw, despite the annual decline in the number of high school graduates in Poland, was a success and a better result than in previous years. (…) A lot of feedback, quick response and searching for solutions to increase recruitment and registration. We recommend Orange Juice as the right business partner for implementing online campaigns.

Paulina Boroń-Kacperek,
Director of the Recruitment Office of the Wrocław University of Environmental and Life Sciences

Orange Juice is above all great committed people. Good contact and understanding of goals accompanies us from the very beginning of cooperation. It all adds up to successful promotion on Google. I would recommend.

Grzegorz Szymański,
Co-owner of hurtowniaprzemyslowa.pl

Orange Juice provides professional support in online marketing. The agency’s extensive knowledge – both theoretical and practical – deserves recognition. Timely implementation of tasks, extensive competence and expert advice allow you to recommend her as a trusted business partner.

Agnieszka Trzepacz,
Marketing Coordinator at SpeedFly

The Orange Juice agency has entrusted comprehensive activities to the promotion of our company on the Internet. From the beginning of cooperation, we have been dealing with great professionalism, experience and creativity […] Thanks to reliable analysis and properly selected and implemented strategy, we successfully reach clients.

Krzysztof Wolański,
Managing director, Ecovend.pl

Cooperation with the Orange Juice agency opens a number of new doors for successful promotion of the company. We systematically entrust to specialists from Orange Juice the promotion of ever new packages offered by our resort. Prepared recommendations for image ads and activities carried out in the advertising network bring visible results and significantly increase interest in the offer of Czarna Góra.

Anna Haczkiewicz-Mazur,
Marketing and sales director of Czarna Góra S.A.

Orange Juice is a great team and real website audit experts. Thanks to the fact that they tested all possible behavior scenarios on our platform and checked usability functions, and then presented a very well-prepared synthesis of all analytical conclusions, we were able to refine the details.

Kamil Paśko,
Owner of LepszaPraca.pl

Promoting our company’s products (…) is not easy, however Orange Juice Experts have ideally selected the right tools to promote Kessel on the web. All activities are carried out with the utmost diligence, and we especially appreciate precisely conducted remarketing.

 

Anna Stochaj,
Marketing Director at Kessel Sp. z o.o.

In addition to the business objectives pursued, cooperation with Orange Juice is supported by the experience of successfully implementing campaigns for other financial entities. In addition, the Google AdWords Trainer certifications – as well as the certification of the entire agency belonging to the Google Partners program confirm the right choice in choosing Orange Juice agency for promotional activities on the Internet.

Nina Kuczyńska,
Member of the Board of Ubea.pl

Interesting audit, you can learn a few things from it. Makes a man look more closely at the tool he uses. It is worth implementing the remarks and recommendations contained in the audit.

Jan Świst,
Owner of Tee++

I highly recommend it because their work increased viewership and optimized costs.

Marcin Ciskowski,
Owner of www.mechaniq.pl

We thank Orange Juice for a reliable and quickly worked out Audit. At Woodpecker.co, we try to improve the points marked by Orange Juice due to the results of the Audit and we hope that this will improve the quality of our GA account. The report mentions a lot of details and advice – for which we thank you very much. We recommend an Orange Juice audit for a better understanding of Google analytics.

Anna-Paula Cederholm,
Head of Marketing in Woodpecker.co

The Gooogle Analytics audit is prepared very reliably. It shows exactly what needs to be improved in the functioning of the website and online marketing. Each element is very well explained and contains useful information about the benefits of improvement. I highly recommend Orange Juice professionals.

Michał Kempa,
Owner of Motos.pl

I recommend working with Orange Juice. Google AdWords training and workshops help you get started and learn more advanced. Campaigns implemented with the help of the Orange Juice team quickly boosted online sales on the Polish market. Doubling turnover during the year? Yes, it’s possible with Orange Juice.

Piotr Nowicki,
Country Manager Poland, Rosebikes

Seamless cooperation, good contact, high level of substantive knowledge, great customer service. What more could you want?

Marcin Szewczyk,
co-owner GunGan.pl

See references

+2 mln sites on the Google Display Network

90% of all Internet users use pages from the Google advertising network

+47% higher click-through rate of graphics compared to text

What is the Google Display Network?

The Google Display Network (GDN) is the websites, videos, and apps that partner with Google. They can show ads from Google Ads.

The network has a huge audience, almost everyone in the world has visited at least one Google partner.

Where can my GDN ad appear?

Your ads may appear in

  • partner sites such as Onet, Interia, YouTube and Gmail
  • mobile phone applications
  • and other sites that will match your selected ad targeting methods

Why advertise on partner networks?

It’s worth taking advantage of this opportunity to advertise, as your ad will be able to appear on many pages and apps in the Google Display Network, and the list of Google partners is long and constantly updated. In addition, the number of formats of targeting methods, target selection and target group is so extensive that we will certainly set up campaigns for you, thanks to which your business will grow.

How much does it cost to advertise on the Google Display Network?

There are two components of your ad on the Google Display Network: advertising budget and remuneration for our work.

  • Advertising budget – Google Ads charges each time it redirects a user to a website about your offer (or other activity you care about). You can set the budget as much as PLN 1, but if you are serious about this source of traffic, we recommend that the advertising budget should not be less than PLN 1,000. This is a value that can bring visible changes to your business.
  • Orange Juice salary – depends on the complexity of the campaign and the work we have to do for you. It all depends on the strategy and the agreed terms of cooperation.

What is the scope of cooperation with Orange Juice?

We perform comprehensive activities related to Google Ads advertising on the Display Network. We will carry out the necessary configurations for you, create effective campaigns and communication. We will choose the strategy of presence in the advertising network, configure and optimize the most effective ads, and at the end we will report the achieved results

Why with Orange Juice?

Orange Juice is above all people’s passion for the internet and its possibilities. We know that effective marketing is not measured by the size of the budget, but by the effect and achieved sales.

We have extensive experience built on more than 20 million zlotys spent advertising budget, we work successfully for each of the industries.

Our values include passion, trust, openness and development. If you share similar values, feel free to contact us.

Rose Bikes

Orange Juice and Rose Bikes – increasing e-commerce ratio while reducing sales costs

See case study

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