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Facebook Ads

Currently, over 47% of Poles use Facebook. Gemius / BPI research indicates that Facebook in terms of the number of users is right after Google, their number is 23 million. With absolute certainty among them are your potential customers, to whom we will show your business and interest them with Facebook Ads. Everything is based on finding them first. And in the second – the right presentation of your services.

Facebook Ads advertising influences purchasing decisions more than it generates sales. That is why it is a good way to warm up the company’s image and direct contact. Often, it is on social media that the user first meets the brand.

Thanks to the power of commands by friends and the ability to precisely define the target group Facebook Ads are irreplaceable in reaching valuable, interested recipients, increasing website traffic, and above all in achieving business goals.

Thanks to Facebook Ads we will reach exactly your target group. Then we will create accurate communication, increasing the reach of your message by determining: location, age and sex, interests, behaviors related to your website, other, custom parameters for your clients. And all this within the budget you set for Facebook Ads.

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Website traffic

Website traffic

We will redirect potential customers to your website, sub-site or landing page

Building outreach

Building outreach

Increase your brand recognition and build your brand image



Motivate users to revisit your site

Increase the number of committed recipients

Increase the number of committed recipients

More fans of your fanpage means more potential customers for your business!

  • We are increasing the advertising reach of Facebook Ads

    Our clients’ ads have already been shown over 5 billion times. Take advantage of our experience and bring as many valuable users as you need.

  • We choose the right target group in Facebook Ads

    We will show ads only to your target audience. We use proven practices of precise advertising targeting, thanks to which our advertising campaigns on Facebook sell!

  • We run Facebook Ads on many devices

    Thanks to the availability of the Facebook application, we are able to display an advertising message to your potential customer, regardless of how he uses the internet, at a crucial moment for you.

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What can your ads look like?

From brainstorming to great results!



We develop a proposal for targeting and advertising communications
Based on the information from the advertising brief sent to us.
After taking into account the client's suggestions and final approval, we implement the advertising campaign on the account.



Every day we keep our finger on the pulse and check the results of the campaign,
to make the best use of the budget and meet the objectives. We introduce periodic testing of other targeting and creative options,
to ensure continuous campaign development.



Once a month we send a report with the results of the campaign. It is divided
It is divided into the number of impressions, reach, number of ad clicks, cost
per click/1000 impressions ( depending on the campaign objective)
and click-through rate.

Our customers' opinions

We have been cooperating with specialists of interactive agencies for 5 years. Long-term cooperation allows us to understand our business goals and set new ones as our strategy and company develop. Our cooperation with the Orange Juice interactive agency is successfully determined by three slogans: professionalism, effect orientation, trust.

Maciej Zych,
Marketing Director at Mennica Wroclawska

We have been a customer of Orange Juice for a long time and with a clear conscience recommended this agency as a reliable and reliable partner.

Joanna Chomka,
Owner of

Cooperation with Orange Juice is pure pleasure! Ongoing and efficient contact, and a huge commitment to customer success. With a clear conscience I can recommend this company.

Wiola Kurpiella,
Event Manager Bieg Firmowy

The Google Analytics audit carried out by Orange Juice is a real mine of knowledge – it allowed us to find gaps in our web analytics and develop sales activities based on specific data. I recommend Orange Juice with a clear conscience.

Michał Mazur,
Director of Communication and Promotion Śląsk Wrocław

From the beginning of our cooperation, we have been observing (…) the involvement of Orange Juice specialists in our advertising activities. (…) Recruitment for studies at the University of Life Sciences in Wroclaw, despite the annual decline in the number of high school graduates in Poland, was a success and a better result than in previous years. (…) A lot of feedback, quick response and searching for solutions to increase recruitment and registration. We recommend Orange Juice as the right business partner for implementing online campaigns.

Paulina Boroń-Kacperek,
Director of the Recruitment Office of the Wrocław University of Environmental and Life Sciences

Orange Juice is above all great committed people. Good contact and understanding of goals accompanies us from the very beginning of cooperation. It all adds up to successful promotion on Google. I would recommend.

Grzegorz Szymański,
Co-owner of

Orange Juice provides professional support in online marketing. The agency’s extensive knowledge – both theoretical and practical – deserves recognition. Timely implementation of tasks, extensive competence and expert advice allow you to recommend her as a trusted business partner.

Agnieszka Trzepacz,
Marketing Coordinator at SpeedFly

The Orange Juice agency has entrusted comprehensive activities to the promotion of our company on the Internet. From the beginning of cooperation, we have been dealing with great professionalism, experience and creativity […] Thanks to reliable analysis and properly selected and implemented strategy, we successfully reach clients.

Krzysztof Wolański,
Managing director,

Cooperation with the Orange Juice agency opens a number of new doors for successful promotion of the company. We systematically entrust to specialists from Orange Juice the promotion of ever new packages offered by our resort. Prepared recommendations for image ads and activities carried out in the advertising network bring visible results and significantly increase interest in the offer of Czarna Góra.

Anna Haczkiewicz-Mazur,
Marketing and sales director of Czarna Góra S.A.

Orange Juice is a great team and real website audit experts. Thanks to the fact that they tested all possible behavior scenarios on our platform and checked usability functions, and then presented a very well-prepared synthesis of all analytical conclusions, we were able to refine the details.

Kamil Paśko,
Owner of

Promoting our company’s products (…) is not easy, however Orange Juice Experts have ideally selected the right tools to promote Kessel on the web. All activities are carried out with the utmost diligence, and we especially appreciate precisely conducted remarketing.


Anna Stochaj,
Marketing Director at Kessel Sp. z o.o.

In addition to the business objectives pursued, cooperation with Orange Juice is supported by the experience of successfully implementing campaigns for other financial entities. In addition, the Google AdWords Trainer certifications – as well as the certification of the entire agency belonging to the Google Partners program confirm the right choice in choosing Orange Juice agency for promotional activities on the Internet.

Nina Kuczyńska,
Member of the Board of

Interesting audit, you can learn a few things from it. Makes a man look more closely at the tool he uses. It is worth implementing the remarks and recommendations contained in the audit.

Jan Świst,
Owner of Tee++

I highly recommend it because their work increased viewership and optimized costs.

Marcin Ciskowski,
Owner of

We thank Orange Juice for a reliable and quickly worked out Audit. At, we try to improve the points marked by Orange Juice due to the results of the Audit and we hope that this will improve the quality of our GA account. The report mentions a lot of details and advice – for which we thank you very much. We recommend an Orange Juice audit for a better understanding of Google analytics.

Anna-Paula Cederholm,
Head of Marketing in

The Gooogle Analytics audit is prepared very reliably. It shows exactly what needs to be improved in the functioning of the website and online marketing. Each element is very well explained and contains useful information about the benefits of improvement. I highly recommend Orange Juice professionals.

Michał Kempa,
Owner of

I recommend working with Orange Juice. Google AdWords training and workshops help you get started and learn more advanced. Campaigns implemented with the help of the Orange Juice team quickly boosted online sales on the Polish market. Doubling turnover during the year? Yes, it’s possible with Orange Juice.

Piotr Nowicki,
Country Manager Poland, Rosebikes

Seamless cooperation, good contact, high level of substantive knowledge, great customer service. What more could you want?

Marcin Szewczyk,

See references

+19 mln Facebook users in Poland

+7 mln Poles use Instagram

11 in as many sponsored posts per month clicked by one user

+1000 applications in the network of Facebook partners, where you can advertise!

What are the advertising opportunities with Facebook Ads?

The capabilities of Facebook Ads consist of two main elements: the first is the different types of ads, and the second is the ability to reach a clearly defined target audience.

  1. Among the types of ads you will find such as slideshow, testimonial, Messenger ad, carousel, collection, demo ad, instant content, premium video or the ability to promote a specific post.
  2. You can determine your target audience through parameters such as demographics, language, location, interests, specific online behavior and even employment. By using relevant remarketing, you can also display your ad to people who have already interacted with your Facebook page or posted information on it.

We will select for you the types of ads that will meet your business goals, and determine the target audience interested in your product.

Where can my Facebook Ads display?

There are many places on Facebook where you can place your advertisement. We will select them for you based on the strategy you choose together. Here is a list of these places:

  • Facebook News
  • Marketplace on Facebook
  • In-stream on FB
  • Facebook stories
  • Express articles
  • News on Instagram
  • Instagram Stories
  • Audience network; Native, banner, full-screen
  • Audience network; In-stream

Why advertise on Facebook?

Advertising on Facebook allows you to precisely reach users belonging to a carefully defined target group. It is also a natural complement to the strategy of diversifying communication channels. The best business results come from a combination of Facebook ads and Google Ads (text, graphics, as well as YouTube video). By using different channels of outreach at the same time, you increase the chances of getting your potential customer interested in your product.

How much does it cost to advertise on Facebook?

There are two components of your Facebook Ads: an advertising budget and payment for our work.

  • Advertising budget – Facebook Ads charges you every time it redirects a user interested in your offer to your website (or for any other activity you care about). You can set the budget amount as low as PLN 1. However, if you are seriously treading this traffic source, we recommend that your advertising budget should not be less than PLN 1,000. This is a value that can bring visible changes in your business.
  • Orange Juice remuneration – depends on the complexity of the campaign and the work we have to do for you. Everything depends on the strategy and the agreed terms of cooperation.

What is the scope of cooperation with Orange Juice?

We perform comprehensive Facebook Ads activities. We will carry out the necessary configurations for you, create effective campaigns and communications. Facebook Ads campaign support includes:

  • selection of Facebook presence strategy
  • configuration and optimization of the most effective ads placed on the platform.
  • reporting of achieved results

We do not run fanpages. We specialize in Facebook, Google, Linkedin, Yandex, Bing paid tools. Therefore, we will be happy to take care of paid forms for you aimed at a specific sales goal or brand image building.

Why with Orange Juice?

Orange Juice is first and foremost a passion of people for the Internet and its possibilities. An efficiency approach flows in our blood, we know that effective marketing is not measured by the size of the budget, but by the effect and sales achieved.

We have a wealth of experience built on more than 17 million zlotys of advertising budget spent, we work successfully for each industry.

Among our professed values are such as passion, trust, openness and development. If you share similar values, we invite you to contact us.


Orange Juice and Moneual - cleaning robot promotion on Facebook

See case study

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