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Advertising for running competitions

Non-profit organization mobilizes a total of 55,000 company employees for a worthy cause

Advertising for running competitions

Non-profit organization mobilizes a total of 55,000 company employees for a worthy cause

Advertising for running competitions

About Bieg Firmowy

The company run is a noble idea to promote physical activity and help the charges of the Everest Foundation. For more than 7 years, it has not only united company employees, but has been providing real help. The 15 editions of the charity relay have brought together nearly 55,000 company employees from all over Poland and donated a total of PLN 1,112,055 to the little heroes.

What were the effects?

3.4 milions

ad impressions in the target group

41,53%

video viewing rate

0,04 pln

the cost of watching a full-length commercial

How did we do it?

  • mobilizing users to register online
  • cross-cutting activities of Google Ads & Facebook Ads
  • YouTube Instream and Discovery campaign
  • Google Analytics web analytics configuration

Our customer's opinion

Cooperation with Orange Juice undoubtedly supports the effective promotion of events. Throughout the advertising campaign, I could count on the great commitment of a team of specialists who were a treasure trove of knowledge for me. Our activities took place at exceptional times, so I am glad that I came across a flexible group that was able to adapt to the changing environment, including a complete change in the formula of our event. They are definitely professionals you can trust.

Alicja Błędowska

Marketing Eventgelist

Alicja Błędowska - Marketing Eventgelist

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