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Advertisement for a manufacturer of protective measures

Protective products manufacturer increases leads by +72.78%

Advertisement for a manufacturer of protective measures

Protective products manufacturer increases leads by +72.78%

Advertisement for a manufacturer of protective measures

About the company

Impel Delivery Sp. z o.o. has been in business for more than 25 years. It is a manufacturer and distributor of a wide range of personal protective equipment, as well as cleaning products. Impel delivers products to more than 6,000 customers in various industries, always putting customer satisfaction as a priority. In their new e-commerce project, bhponline-24.pl, they have set their sights on reaching out to the online customer more powerfully.

What were the effects?

+90,98%

revenues generated using Google Ads and SEO

+72,78%

sales leads per form/u

-24,76%

decrease in cost per click during 3 msc optimization

How did we do it?

  • implement a long-term strategy to reduce Google Ads costs
  • consulting on website usability and purchasing processes
  • use of CSS comparison engine reducing costs by -10-20%
  • detailed configuration of Google Analytics web analytics

Our customer's opinion

During its partnership with Orange Juice, the site saw a significant increase in overall traffic and a higher conversion rate. Digital advertising expenditures have resulted in increased customer numbers and increased revenue. Orange Juice's team provides key recommendations for further action, making them an important partner.

Marcin Buczak

E-commerce Manager, Impel Delivery

Marcin Buczak - E-commerce Manager, Impel Delivery

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