The Polish Tourist Organization (PTO) is the institution responsible for promoting Poland as an attractive tourist destination on the domestic and international markets. The PTO is also tasked with developing Poland’s tourism infrastructure and supporting entrepreneurship in the tourism sector. The purpose of this cooperation was to showcase Poland on the Swiss and Austrian markets as a destination for travel in style.
ad impressions in the target group
the source of getting traffic to the site (Google Ads & Facebook Ads).
record ad click-through rate
I recommend working with Orange Juice because of the comprehensiveness of their services. We were able to carry out online campaigns aimed at very different target groups, using all possible channels. Importantly, the campaigns are created by excellent dedicated specialists for specific activities, which guarantees high quality service and full professionalism. Throughout the entire period of cooperation, our project on the part of Orange Juice was led by PM, which greatly facilitated contact, enabled consistency of activities, as well as ongoing analysis of the effectiveness of the campaign. We will certainly return to this cooperation.
Internet marketing specialist at the PTO
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